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Zeitungsleserschaft unter Nigerianern

Zeitungsleserschaft unter Nigerianern

Gilbert Terdoo Kon / Kpadoo Deborah Aer / Solomon Tyoapine

59,33 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Sociedad y cultura: general
ISBN:
9786208678005
59,33 €
IVA incluido
Disponible

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Sobre IBD

Diese Studie untersucht die Zeitungslesegewohnheiten von Indigenen im nigerianischen Bundesstaat Benue und konzentriert sich dabei auf vier Hauptziele: Identifizierung der gelesenen Zeitungen, Bestimmung der beliebtesten Optionen, Untersuchung spezifischer Inhaltspräferenzen und Ermittlung der Gründe für diese Entscheidungen. Mithilfe eines gemischten Methodenansatzes, einschließlich Umfragen und Interviews, zielt das Buch darauf ab, ein umfassendes Verständnis dafür zu vermitteln, wie lokale kulturelle, politische und soziale Dynamiken den Zeitungskonsum in der Region beeinflussen. Vorläufige Ergebnisse deuten darauf hin, dass Indigene hauptsächlich eine Mischung aus nationalen und lokalen Zeitungen lesen, wobei unter anderem Daily Trust, Vanguard und The Voice erwähnenswert sind. Die Studie zeigt, dass Inhalte mit Bezug zu lokalen Nachrichten, Politik und Kultur bei den Lesern besonders beliebt sind. Auch Faktoren wie Relevanz für lokale Themen, Inhaltsqualität und Zugänglichkeit beeinflussen die Zeitungspräferenzen erheblich.

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