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Zaufanie do mediów i jego konsekwencje

Zaufanie do mediów i jego konsekwencje

Lisa Becker

43,27 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Sociedad y cultura: general
ISBN:
9786202327244
43,27 €
IVA incluido
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Sobre IBD

Zaufanie odgrywa kluczową rolę we wszystkich dziedzinach życia. W coraz bardziej złożonym i zglobalizowanym świecie media są dla większości odbiorców podstawowym źródłem informacji o wydarzeniach wykraczających poza ich własne doświadczenia i horyzonty percepcyjne. Jednak w relacjach między odbiorcami a mediami niezbędne jest zaufanie, ponieważ własna wiedza, doświadczenia i źródła pozamediacyjne nie są wystarczające lub całkowicie brakuje ich do weryfikacji treści wiadomości. Książka zajmuje się zatem pojęciem „zaufania do mediów' i konsekwencjami, jakie wynika z niego dla odbiorców. Dzięki systematycznej analizie badań dotyczących tematu książki, oprócz różnych definicji i różnych sposobów operacjonalizacji zaufania do mediów, wyodrębniono cztery kategorie skutków zaufania do mediów. Zidentyfikowano wpływ na wiedzę polityczną i zachowania odbiorców, skutki dla zaufania do innych instytucji, wpływ na subiektywne postrzeganie mediów przez odbiorców oraz wpływ na korzystanie z mediów.

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