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Zasady marketingu

Zasady marketingu

N. Sumathi

120,81 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9786209002816
120,81 €
IVA incluido
Disponible

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Sobre IBD

Książka zatytułowana Zasady marketingu została napisana zgodnie z programem nauczania Bharathiar University dla studentów B.Com. Książka zapewnia pełne pokrycie współczesnych tematów, takich jak znaczenie rynku i marketingu, nowoczesne koncepcje marketingowe, prognozowanie rynku i badania rynku, system informacji marketingowej, planowanie produktu, rozwój produktu, branding, system cenowy, działania promocyjne, zarządzanie dystrybucją fizyczną. Dlatego też podjąłem skromną próbę napisania tej książki w najbardziej kompleksowy sposób, aby zaspokoić potrzeby studentów kończących studia handlowe.

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