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WireGrassroots Marketing

WireGrassroots Marketing

WireGrassroots Marketing

Marcie Harris Nye

19,49 €
IVA incluido
Disponible
Editorial:
Lulu Press
Año de edición:
2017
Materia
Empresa y gestión
ISBN:
9780692996652
19,49 €
IVA incluido
Disponible

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  • Librería Samer Atenea
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Sobre IBD

Grassroots marketing, often called guerilla marketing, is defined as marketing from the ground up-starting with small groups who expand your marketing message to larger groups. It is often unconventional, nontraditional and lower cost than more common methods of marketing. WireGrassroots Marketing is a compilation of some of the best grassroots marketing being done in the Wiregrass region of Southeast Alabama, with explanations of the grassroots marketing principals being used.

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