Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Web Usage Mining Unlocking Digital Insights
Web Usage Mining Unlocking Digital Insights

Web Usage Mining Unlocking Digital Insights

Sukumar Palanisamy

64,24 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Empresa y gestión
ISBN:
9786208438098
64,24 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

An Odyssey in Web Usage Mining: Unlocking Digital Insights is a comprehensive guide to understanding online user behaviour through Web Usage Mining. It explores key concepts, including data collection, pre-processing, and pattern discovery, using real-world examples. Covering tools like Google Analytics and Python-based web mining, the book highlights applications in e-commerce, SEO, social media, and fraud detection. Ethical considerations and challenges in data privacy are also discussed. With a hands-on project on web analytics, this book is ideal for students, researchers, and professionals seeking practical insights into digital user behaviour analysis.

Artículos relacionados

  • Managing TrumPolitical Projects
    Yasser Osman
    Corrupt politicians and businessmen have been using construction projects to funnel money to secret projects since the first iron shovels broke ground. Yet today, throughout the world, there is little if any protection from it. In many countries, governments themselves don’t just ignore these affairs. They sponsor them.Individual project managers – hired to manage a project’s o...
    Disponible

    14,97 €

  • Climbing The Ladder
    Delroy Constantine-Simms
    Climbing The Ladder is an introductory book to mentoring, for organizational decision makers, that may be considering, the feasibility of maintaining, adopting and diversify their organizational mentoring strategies.Most importantly, the author explains that mentoring can take the form of a one-time intervention or a lifelong partnership, which can be a formal structured progra...
    Disponible

    96,53 €

  • The Gen-Savvy Financial Advisor
    Cam Marston
    There have been big changes in consumers’ buying habits, and financial services are no exception, says Cam Marston, a world-renowned expert on generational issues in the marketplace. Understanding clients’ age-based points of view is an indispensable soft skill that you can use to establish connections and make sales. New attitudes about investing break down along generationa...
    Disponible

    14,82 €

  • Your First Job
    Mark Blayney
    Each year in the UK approximately half a million young people enter the world of work for the first time and begin to compete in their careers.And how well you cope with the pressures and demands of your first year of work can help determine how successful a career you will go on to have, and how far you will reach.But with Your First Job, you can get an unfair advantage over y...
    Disponible

    7,82 €

  • Successful Customer Relationship Management Programs and Technologies
    Riyad Eid
    The field of Customer Relationship Management (CRM) has broadened greatly in recent years as technological applications have expanded. Successful Customer Relationship Management Programs and Technologies: Issues and Trends offers the latest research and developments for researchers, practitioners, and academics alike. This volume contains case studies, methodologies, framework...
  • Feral Information Systems Development
    Kerr
    Management invests in large information systems in order to improve the effectiveness of their organization. However, when these systems fail to meet the needs of organizational employees, feral information systems (FIS) are created in order to assist workers with their jobs or to avoid existing organizational information systems. Feral Information Systems Development: Manageri...

Otros libros del autor

  • Web Usage Mining Erschließung digitaler Einblicke
    Sukumar Palanisamy
    Eine Odyssee im Web Usage Mining: Unlocking Digital Insights' ist ein umfassender Leitfaden zum Verständnis des Online-Nutzerverhaltens durch Web Usage Mining. Anhand von Beispielen aus der Praxis werden Schlüsselkonzepte wie Datenerfassung, Vorverarbeitung und Mustererkennung erläutert. Das Buch behandelt Tools wie Google Analytics und Python-basiertes Web Mining und beleuchte...
    Disponible

    65,61 €

  • L’exploration de l’utilisation du Web
    Sukumar Palanisamy
    Une odyssée dans l’exploration de l’utilisation du Web : Unlocking Digital Insights est un guide complet pour comprendre le comportement des utilisateurs en ligne grâce à l’exploration de l’utilisation du Web. Il explore les concepts clés, y compris la collecte de données, le prétraitement et la découverte de modèles, à l’aide d’exemples concrets. Couvrant des outils tels que G...
    Disponible

    65,61 €

  • Estrazione dell’uso del Web per sbloccare le informazioni digitali
    Sukumar Palanisamy
    Un’odissea nel Web Usage Mining: Unlocking Digital Insights è una guida completa alla comprensione del comportamento degli utenti online attraverso il Web Usage Mining. Esplora i concetti chiave, tra cui la raccolta dei dati, la pre-elaborazione e la scoperta di pattern, utilizzando esempi reali. Il libro, che tratta di strumenti come Google Analytics e il web mining basato su ...
    Disponible

    65,55 €

  • Extração de dados de utilização da Web
    Sukumar Palanisamy
    An Odyssey in Web Usage Mining: Unlocking Digital Insights é um guia completo para compreender o comportamento dos utilizadores online através da extração de dados de utilização da Web. Explora conceitos-chave, incluindo a recolha de dados, o pré-processamento e a descoberta de padrões, utilizando exemplos do mundo real. Abrangendo ferramentas como o Google Analytics e o web mi...
    Disponible

    65,61 €

  • Wydobywanie informacji o korzystaniu z sieci w celu odblokowania danych cyfrowych
    Sukumar Palanisamy
    An Odyssey in Web Usage Mining: Unlocking Digital Insights to kompleksowy przewodnik po zrozumieniu zachowań użytkowników online poprzez Web Usage Mining. Zgłębia kluczowe koncepcje, w tym gromadzenie danych, wstępne przetwarzanie i odkrywanie wzorców, wykorzystując rzeczywiste przykłady. Omawiając narzędzia takie jak Google Analytics i eksploracja sieci oparta na Pythonie, ksi...
    Disponible

    65,61 €