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Visual Identity

Visual Identity

Susan Westcott Alessandri

322,48 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2009
Materia
Empresa y gestión
ISBN:
9780765622662
322,48 €
IVA incluido
Disponible

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Sobre IBD

A visual identity is the strategically planned and purposeful presentation of the brand or organization in order to gain a positive image, including - but not limited to - its name, logo, tagline, color palette and architecture, and even sounds. This practical guide explores visual identity from an organizational brand perspective.

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  • Visual Identity
    Susan Westcott Alessandri
    A visual identity is the strategically planned and purposeful presentation of the brand or organization in order to gain a positive image, including - but not limited to - its name, logo, tagline, color palette and architecture, and even sounds. This practical guide explores visual identity from an organizational brand perspective. ...
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