Tim Cook

Tim Cook

Kahney Leander / Manuel Balverde

114,25 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Empresa y gestión
ISBN:
9786207813155
114,25 €
IVA incluido
Disponible

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Le livre 'Tim Cook : Qui est-il ?' explore en profondeur la vie et la carrière de Tim Cook, le CEO d’Apple. Il décrit comment Cook a pris les rênes de l’entreprise après la mort de Steve Jobs et a conduit Apple à de nouveaux sommets, faisant de la société la première entreprise à atteindre une valeur de mille milliards de dollars. Introduction • Contexte : Tim Cook est présenté comme l’homme qui a succédé à Steve Jobs en tant que CEO d’Apple. L’auteur, Manuel Balverde, s’inspire largement du travail de Leander Kahney, connu pour ses livres sur Steve Jobs et Jony Ive. • Objectif : Le livre vise à comprendre qui est Tim Cook en tant que personne et leader, et comment il a façonné Apple après le départ de Jobs.Débuts chez Apple • Recrutement : Cook a rejoint Apple en 1998, attiré par la vision de Jobs de redresser l’entreprise. • Rôles initiaux : Il a été responsable des opérations mondiales et a joué un rôle clé dans la simplification et l’efficacité de la chaîne d’approvisionnement d’Apple.Succès et contributions • Produits lancés : Sous la direction de Cook, Apple a lancé des produits emblématiques comme l’iMac G3, le Power Macintosh G3, et l’iBook. • Ascension rapide.

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