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The Undermining of Beliefs in the Autonomy and Rationality of Consumers

The Undermining of Beliefs in the Autonomy and Rationality of Consumers

John O’Shaughnessy / Nicholas O’Shaughnessy

302,31 €
IVA incluido
Consulta disponibilidad
Editorial:
Taylor & Francis Ltd
Año de edición:
2007
Materia
Empresa y gestión
ISBN:
9780415773232

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This book examines modern consumption, focusing on concepts of autonomy and rationality. The authors adopt a moderating perspective, reviewing and critiquing attacks on these concepts in order to work towards a more nuanced view of the consumer.

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Otros libros del autor

  • The Undermining of Beliefs in the Autonomy and Rationality of Consumers
    John O’Shaughnessy / Nicholas O’Shaughnessy
    This book examines modern consumption, focusing on concepts of autonomy and rationality. The authors adopt a moderating perspective, reviewing and critiquing attacks on these concepts in order to work towards a more nuanced view of the consumer. ...
    Disponible

    84,52 €