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The Territorial Organization of Variety

The Territorial Organization of Variety

Jerry Patchell

180,27 €
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Editorial:
Taylor & Francis Ltd
Año de edición:
2011
Materia
Geografía
ISBN:
9781409411451

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Within the modern global economy, the wine industry seems to be an anomaly: thousands of small companies provide a vast variety of highly differentiated products, competing successfully with multinational corporations. This book argues that this is in fact the result of a sophisticated alternative organization of production on the part of the winegrowers, who have developed a set of strategies and tools appropriate to their markets and regulatory contexts.

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