The Story Cycle

The Story Cycle

Robert Carnes

21,29 €
IVA incluido
Disponible
Editorial:
Lucid Books
Año de edición:
2022
Materia
Ventas y marketing
ISBN:
9781632965431
21,29 €
IVA incluido
Disponible

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Storytelling is more than a business buzzword. You know a good story when you hear one, but how do you use them to grow your business and accomplish your mission?Good organizational stories connect your audience, build trust, and set you apart from the crowd. The Story Cycle introduces a revolutionary (pun intended) process for how to practically achieve that.Learn how to:• Listen for the right stories to tell• Edit narratives to be more effective• Share stories using the right skills and platforms• Invite your audience into an experience they’ll remember• Call the listener to action• Demonstrate how this changes their life for the betterYour audience needs what your business offers-they just don’t realize it yet. Stop struggling with marketing and embrace the path to better storytelling.

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