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The SAGE Handbook of Marketing Ethics

The SAGE Handbook of Marketing Ethics

 

226,52 €
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Editorial:
Sage Publications
Año de edición:
2020
Materia
Ventas y marketing
ISBN:
9781529709292

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  • Librería Samer Atenea
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Sobre IBD

This new handbook brings together a rich and diverse body of scholarly research, with chapters on all major topics relevant to the field of marketing ethics, whilst also outlining future research directions.

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