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The Role of Smart Technologies in Decision Making

The Role of Smart Technologies in Decision Making

 

241,10 €
IVA incluido
Consulta disponibilidad
Editorial:
Taylor & Francis Ltd
Año de edición:
2022
Materia
Empresa y gestión
ISBN:
9781032308821

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  • Librería Samer Atenea
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Sobre IBD

This comprehensive book examines the impact of smart technologies in consumer behaviour from a contemporary perspective, blending marketing and retailing along with other disciplines such as psychology, media studies and sociology.

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