Inicio > Sociedad y ciencias sociales > Política y gobierno > Estructura y procesos políticos > The Problem of Political Marketing
The Problem of Political Marketing

The Problem of Political Marketing

Heather Savigny

64,57 €
IVA incluido
Disponible
Editorial:
Bloomsbury Publishing plc
Año de edición:
2012
Materia
Estructura y procesos políticos
ISBN:
9781441106346
64,57 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

Based upon analysis of existing theoretical literature and current political practice this book addresses both the use of marketing and its impact (real and potential) upon democracy by answering the following: * Why have politicians adopted political marketing? What are the contextual factors that have led to this? * How does the political marketing literature model this activity? * What are the underlying assumptions of these models? * How does political marketing affect democracy? * How is political marketing best conceptualised and understood in light of this critical analysis?

Artículos relacionados

  • Love, Not Guns
    Jay Breitlow D.C
    Discussion surrounding America’s violence problem often centers on the gun debate, an issue with no acceptable solution for half the population. Author Jay Breitlow, D.C., who lost his father in a school shooting, makes the case that addressing issues completely separate from the gun debate may provide more sustainable answers.Dr. Breitlow takes a comprehensive look at the bene...
    Disponible

    12,82 €

  • Cyber Security Meets National Security
    Today more than ever, the line between national security and cyber security is becoming increasingly erased. As recent attacks on US infrastructure show (for example, the oil pipeline hack of 2021), nontraditional threats ranging from hacking for the purposes of extracting ransom to terrorist communications online are emerging as central to national threat assessment. In an inn...
  • Rioting for Representation
    Risa J. Toha
    ...
    Disponible

    41,54 €

  • Whitmer Kidnapping Hoax
    Tess Nichols / Theresa Nichols
    In a concrete box, in the Alcatraz of the Rockies, a true American POW is imprisoned. Barry Croft Jr. is an innocent Christian Constitutionalist targeted by the FBI, in a plot the feds designed to kidnap and steal his life. The Whitmer Kidnapping Plot is a ruse the FBI created in order to arrest and silence Croft. This real American hero has knowledge of the FBI’s murders and i...
    Disponible

    7,78 €

  • Becoming an Ally
    Anne Bishop
    This new edition of a classic book, expanded to encompass the last seven years of work, experiences, and insight, looks specifically at addressing oppression in people. By narrowing the focus, Anne Bishop again raises a number of questions concerning where oppression comes from: Has it always been with us as a part of ’human nature’? What can we do to change it? What does indiv...
  • A Subversão Da Ordem
    Kauê Varela
    A Subversão da Ordem: Da Teoria Marxista à Decadência CulturalVocê sente que algo está terrivelmente errado com o mundo? Que a ordem que você conheceu está se desmoronando, e algo sinistro está preenchendo o vazio? Então prepare-se para uma viagem alucinante ao coração da escuridão cultural que envolve o Brasil e o mundo.No palco mundial, uma batalha silenciosa mas devastadora ...
    Disponible

    18,20 €

Otros libros del autor

  • Cultural Sexism
    Heather Savigny
    How does gendered power work? How does it circulate? How does it become embedded? And most importantly, how can we challenge it?Heather Savigny highlights five key traits of cultural sexism - violence, silencing, disciplining, meritocracy and masculinity - prevalent across the media, entertainment and cultural industries that keep sexist values firmly within popular consciousne...
    Disponible

    29,16 €

  • Cultural Sexism
    Heather Savigny
    Heather Savigny highlights five key traits of cultural sexism – violence, silencing, meritocracy and masculinity – prevalent across the media, entertainment and cultural industries that keep sexist values firmly within popular consciousness. She traces the development of key feminist thinkers before demonstrating how the normalisation of misogyny perpetuates patriarchal values ...
  • Political Communication
    Heather Savigny
    This major international text introduces the key themes, issues and theoretical approaches in the field. A central concern is to put the politics back into the study of communication by posing key critical questions about power and ideology: what is being communicated, by whom, how, in whose interests, and with what effects and implications? ...
  • The Problem of Political Marketing
    Heather Savigny
    Based upon analysis of existing theoretical literature and current political practice this book addresses both the use of marketing and its impact (real and potential) upon democracy by answering the following:* Why have politicians adopted political marketing? What are the contextual factors that have led to this?* How does the political marketing literature model this activit...