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The Platformisation of Consumer Culture

The Platformisation of Consumer Culture

Alessandro Caliandro / Alessandro Gandini / Lucia Bainotti

213,78 €
IVA incluido
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Editorial:
Taylor & Francis Ltd
Año de edición:
2024
Materia
Internet: obras generales
ISBN:
9789463729567

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Sobre IBD

This book offers a unique methodological guide for social and marketing scholars interested in understanding and using digital methods to explore the processes of platformisation of consumer culture unfolding on digital media.

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