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The Dealer Development Book

The Dealer Development Book

The Dealer Development Book

Domenico Cocomile

30,99 €
IVA incluido
Disponible
Editorial:
Lulu Press
Año de edición:
2011
Materia
Empresa y gestión
ISBN:
9781447591436
30,99 €
IVA incluido
Disponible

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Sobre IBD

Questo libro è una guida operativa rivolta a imprenditori, direttori commerciali, responsabili di zona, dealer development manager che richiedano un supporto nell’organizzazione della propria rete distributiva, e a consulenti che necessitino di strumenti applicativi per le procedure di gestione della rete di vendita.Il testo contiene una raccolta strutturata della metodologia di analisi utile allo sviluppo e al controllo della rete commerciale di Concessionari, frutto di letture tecniche settoriali e, soprattutto, dell’esperienza maturata sul campo nel corso della mia carriera in CNH (Case New Holland) come dealer development manager.Sono raccolti numerosi esempi pratici e schematizzazioni grafiche; inoltre, quando possibile, per le grandezze esaminate, vengono forniti benchmark significativi per il settore delle Macchine Movimento Terra, anche se tutta la metodologia descritta è applicabile evidentemente anche ai business Agriculture, Truck e Automotive.

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Otros libros del autor

  • The Dealer Development Book
    Domenico Cocomile
    This operating guide is aimed at sales directors, sales managers, dealer development managers, entrepreneurs who need support in the organization of their distribution networks, and also consultants who require applied tools for the management of a retail business.The book, offering a structured framework for developing and controlling a dealer sales network, is the result of i...
    Disponible

    36,07 €

  • The Dealer Development Book
    Domenico Cocomile
    This operating guide is aimed at sales directors, sales managers, dealer development managers, entrepreneurs who need support in the organization of their distribution networks, and also consultants who require applied tools for the management of a retail business.The book, offering a structured framework for developing and controlling a dealer sales network, is the result of i...
    Disponible

    36,07 €

  • The Dealer Development Book
    Domenico Cocomile
    Questo libro è una guida operativa rivolta a imprenditori, direttori commerciali, responsabili di zona, dealer development manager che richiedano un supporto nell’organizzazione della propria rete distributiva, e a consulenti che necessitino di strumenti applicativi per le procedure di gestione della rete di vendita.Il testo contiene una raccolta strutturata della metodologia d...
    Disponible

    30,99 €