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The Cult of Beauty

The Cult of Beauty

Jaishri Jethwaney

241,43 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2024
Materia
Estudios mediáticos
ISBN:
9781032613581
241,43 €
IVA incluido
Disponible

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Sobre IBD

This book deconstructs the quintessential Indian woman that the advertising industry portrays across the spectrum by looking at Indian advertisements across multiple brands with a gender lens based on societal and sociological perspectives.

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Otros libros del autor

  • Social Sector Communication
    Jaishri Jethwaney
    Communication, advocacy and outreach are germane to the success of any organization working in the social sector. This book provides a robust conceptual framework that is required for understanding the demands of the sector, suggests strategies, and tools, and provides hands-on skills to those engaged in social sector communication. ...
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  • The Cult of Beauty
    Jaishri Jethwaney
    This book deconstructs the quintessential Indian woman that the advertising industry portrays across the spectrum by looking at Indian advertisements across multiple brands with a gender lens based on societal and sociological perspectives. ...
    Disponible

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  • Social Sector Communication
    Jaishri Jethwaney
    Communication, advocacy and outreach are germane to the success of any organization working in the social sector. This book provides a robust conceptual framework that is required for understanding the demands of the sector, suggests strategies, and tools, and provides hands-on skills to those engaged in social sector communication. ...
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  • Corporate Communication
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    Corporate Communication: Concepts and Practice - a comprehensive and engaging textbook - helps in understanding the underlying concepts and real-life strategies of communication in modern day corporate set-ups. ...
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    Corporate Communication: Concepts and Practice - a comprehensive and engaging textbook - helps in understanding the underlying concepts and real-life strategies of communication in modern day corporate set-ups. ...
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  • When India Votes
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    Elections have always been festive occasions in liberal democracies, and India is no exception.Media becomes one of the most important players in elections because of its power of reach andagenda-setting. From one government-controlled television in India in 1984, to hundreds of newschannels owned by various interest groups, a burgeoning print media, the coming of the socialmed...
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