Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Ventas y marketing > The Authority Guide to Creating Brand Stories that Sell
The Authority Guide to Creating Brand Stories that Sell

The Authority Guide to Creating Brand Stories that Sell

The Authority Guide to Creating Brand Stories that Sell

Jim O'Connor / Jim O’Connor

15,38 €
IVA incluido
Disponible
Editorial:
Sue Richardson Associates Ltd
Año de edición:
2017
Materia
Ventas y marketing
ISBN:
9781909116993
15,38 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

The business with the best brand story wins. Find out how to write yours.; Connect with your customers and make your business impossible to resist using this sharp, practical Authority Guide that will save you time, money and frustration. Combine psychology, creativity, logic and emotion expertly into a brand story that will make your business stand out from the crowd. And using Jim O'Connor's hard-won knowledge and vast experience give your business the focus, affinity, distinction and competitive advantage it needs to succeed and thrive.

Artículos relacionados

  • Websites That Work
    Paul J Scott
    Why do so many business owners pour time and money into their websites and get so little in return? Usually, it’s because they aren’t focusing on the right strategies. They waste resources chasing the wrong metrics, and don’t know how to turn views and other forms of engagement into sales. They know they need to find customers online to stay competitive, but aren’t sure how. Ge...
  • Exploring Markets
    Stefan Kühl
    Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment – one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not re...
    Disponible

    7,33 €

  • Inter-Organizational Trust for Business-To-Business E-Commerce
    Pauline Ratnasingam
    ...
  • Contemporary Research in E-Marketing, Volume 1
    Sandeep Krishnamurthy
    ...
  • The Experience Effect for Small Business
    Jim Joseph
    As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strat...
  • Marketing Campaign Development
    Mike Gospe
    This book is a practical, pragmatic 'how to' book designed for hi-tech marketing operations, regional, and corporate marketing leaders at every level. This unique book takes you step-by-step through the disciplined, yet practical, process of architecting truly integrated marketing communications plans that work. In it, you fill find a prescription for building a successful, rep...
    Disponible

    27,98 €

Otros libros del autor

  • Sufficient Grace
    Jim O'Connor / Jim O’Connor
    'It is my hope that this volume will aid in illuminating within its reader’s heart the loveliness of the grace of God, and that the 'sufficient grace' of God’s great storehouse might be yours.' Jim O’Connor ...
    Disponible

    17,74 €

  • A Touch of Rose Madder
    Jim O'Connor / Jim O’Connor
    A funny, quietly moving character study. Rose, an elderly widow, has a surprise: her new Home Help is Leslie - a man. Leslie’s care and humour eventually win Rose round. Rose’s son Danny has to move further away and cannot visit her regularly, so lonely Leslie moves into a spare room to be on hand all the time.-1 woman, 2 men ...
    Disponible

    12,98 €