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The Active Consumer

The Active Consumer

Marina Bianchi

92,04 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2014
Materia
Empresa y gestión
ISBN:
9781138007147
92,04 €
IVA incluido
Disponible

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Sobre IBD

This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that has been ignored by traditional economic theory.

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Otros libros del autor

  • The Evolution of Consumption
    Marina Bianchi
    Part of the 'Advances in Austrian Economics' series, this title contains a collection of papers on the evolution of consumption. ...
  • The Active Consumer
    Marina Bianchi
    This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that has been ignored by traditional economic theory. ...