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Strategic Sport Communication

Strategic Sport Communication

Jennifer L. Harker / W. Timothy Coombs

95,19 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2021
Materia
Deportes y recreación al aire libre
ISBN:
9780367898724
95,19 €
IVA incluido
Disponible

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Sobre IBD

Authors Coombs and Harker provide step-by-step guidance on how the strategic communication process can be applied to sports communication for individual athletes, teams, and leagues, offering an ideal text for undergraduate and graduate courses in public relations or strategic communication and sport communication.

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  • Strategic Sport Communication
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