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Strategic Marketing Management in Asia

Strategic Marketing Management in Asia

Khalid Hasan / Syed Saad Andaleeb

193,70 €
IVA incluido
Consulta disponibilidad
Editorial:
Emerald Publishing Ltd
Año de edición:
2016
Materia
Ventas y marketing
ISBN:
9781786357465

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Sobre IBD

With a view to continue the current growth momentum, excel in all phases of business, and create future leadership in Asia and across the globe, there is a felt need to develop a deep understanding of the Asian business environment, and how to create effective marketing strategies that will help growing their businesses.

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