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Storytelling in Organizations

Storytelling in Organizations

TBD

48,15 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2009
Materia
Empresa y gestión
ISBN:
9781349311644
48,15 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

Storytelling in organizations is a notion that encompasses both the stories that the organization produces and the ones told by its members. It provides both an in-depth treatment of the literature on narratives, stories and storytelling and an extensive empirical case from an American banking institution.

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