Inicio > Estilo de vida, deporte y ocio > Deportes y recreación al aire libre > Sport Marketing in a Global Environment
Sport Marketing in a Global Environment

Sport Marketing in a Global Environment

 

267,83 €
IVA incluido
Consulta disponibilidad
Editorial:
Taylor & Francis Ltd
Año de edición:
2022
Materia
Deportes y recreación al aire libre
ISBN:
9781032217949

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
¡Pregúntanos!
Sobre IBD

This book examines contemporary sport marketing, with a particular focus on strategic marketing, the process of longer-term planning and development that involves identifying the needs and wants of potential customers and satisfying their needs through the exchange of products and services.

Artículos relacionados

  • Golf Instruction Made Easy
    Jerry Jones
    Before you’re ready to hit a course take a visit (preferably multiple) to a local driving range and gain some experience hitting balls. Use this book to guide you on making the right swing and how to develop your game so that when you get started you are in a great position to master the game. So as an aspiring golfer you need to practice in a safe and effective environment. An...
    Disponible

    10,50 €

  • Basketball Strength
    David Lemanczyk
    At some point, every basketball player dreams of being great. They visualize a more athletic, finely conditioned, well skilled player. What every player needs at that point is the information that allows them to make their dream come to life. Basketball Strength puts a player’s body into the type of action that allows them to draw closer to the goal witnessed in mind. Basketbal...
    Disponible

    12,33 €

  • EUFRASIO, CAZADOR DE DESENGAÑOS E ILUSIONES
    Luna Navarro, Manuel
    Eufrasio, cazador de desengaños e ilusiones. Embárcate en una narrativa cautivadora donde la caza se convierte en algo más que un deporte: en un espejo que refleja los desafíos y verdades de la vida. Acompaña a Eufrasio, un cazador que utiliza su pasión por la naturaleza como un medio para explorar y cuestionar los límites de la libertad, el pensamiento y la existencia humana. ...
    Disponible

    15,00 €

  • 71 YEARS AFTER
    Alexandru DOBAI
    If we were to try a summary of the 2023 season of the European Rally Championship, the first thing to mention would be that - for the first time in the history of the competition - a non-European driver managed to clinch the championship title. It took 71 years for the history of the oldest continental rally championship to record such a milestone. But at the same time, it is i...
  • Going the Distance
    Paul Greer
    Mankind has been running for centuries. In prehistoric times, we ran for survival. In today’s modern world, we run for fitness, competition, and achievement. Coach Paul Greer has had an illustrious career as both a runner and a coach. He has run the mile in under four minutes, was a 1992 U.S. Olympic Trials qualifier, and competed in the European track circuit as a post collegi...
    Disponible

    20,73 €

  • Playbooks and Checkbooks
    Stefan Szymanski
    What economic rules govern sports? How does the sports business differ from other businesses? Playbooks and Checkbooks takes a fascinating step-by-step look at the fundamental economic relationships shaping modern sports. Focusing on the ways that the sports business does and does not overlap with economics, the book uncovers the core paradox at the heart of the sports industry...
    Disponible

    57,15 €