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Social Media Storms

Social Media Storms

Efthymia Kottika / Muhammad Ismail Hossain / Pernille Rydén

268,40 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2021
Materia
Comunicación y presentación empresarial
ISBN:
9780367425302
268,40 €
IVA incluido
Disponible

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Sobre IBD

This fascinating new book explores the benefits and dynamics of social media storms and identifies the possible opportunities that they present for further engagement with customers. It provides actionable managerial advice on planning for, measuring and navigating social media storms in an innovative way.

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    This fascinating new book explores the benefits and dynamics of social media storms and identifies the possible opportunities that they present for further engagement with customers. It provides actionable managerial advice on planning for, measuring and navigating social media storms in an innovative way. ...
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