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Seine Stakeholder ignorieren

Seine Stakeholder ignorieren

Loubna OUMARI

65,43 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Gestión y técnicas de gestión
ISBN:
9786200772657
65,43 €
IVA incluido
Disponible

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Sobre IBD

In diesem Kapitel wird untersucht, wie die Vernachlässigung von Stakeholdern zu schwerwiegenden oder sogar tödlichen Folgen für ein Unternehmen führen kann. Die Stakeholder - seien es Arbeitnehmer, Verbraucher, NGOs, Regulierungsbehörden oder lokale Gemeinschaften - spielen eine entscheidende Rolle für die Stabilität und den Ruf einer Organisation. Durch die Marginalisierung oder Instrumentalisierung dieser Interessengruppen haben einige Unternehmen ihr Image verloren, ihren Zugang zu Märkten blockiert und ihre finanzielle Nachhaltigkeit gefährdet.Anhand konkreter Fallstudien zeigt dieses Kapitel, dass die schwersten Krisen oft durch eine tiefe Kluft zwischen der offiziellen Rhetorik und der von den Stakeholdern erlebten Realität entstehen. Ausbeuterische Arbeitsbedingungen, Greenwashing, Verschleierung technischer Risiken, regulatorische Manipulation oder Umweltlügen haben Boykottwellen, weltweite Skandale und massive rechtliche Sanktionen ausgelöst.

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