Scaling Your Startup

Scaling Your Startup

Peter S. Cohan

72,43 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2019
Materia
Gestión financiera de las sociedades
ISBN:
9781484243114
72,43 €
IVA incluido
Disponible

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Know how your company can accelerate growth by not only tapping into new growth vectors, but also by adapting its organization, culture, and processes.To oversee growth from an idea to a company with billions in revenue, CEOs must reinvent many aspects of their company in anticipation of it reaching ever-higher revenues. Author Peter Cohan takes you through the four stages of scaling: winning the first customers, building a scalable business model, sprinting to liquidity, and running the marathon.What You’ll LearnDiscover how founders keep their CEO positions by managing the organizational change needed to reach the next stage of scalingRead case studies that illustrate how CEOs craft growth strategies, raise capital, create culture, build their organizations, set goals, and manage processes to achieve themDiscover principles of successful scaling through comparisons of successful and less successful companies Use the Scaling Quotient to assess your startup’s readiness to growFollow a road map for turning your idea into a company that can change the worldWho This Book Is ForEntrepreneurs, aspiring CEOs, capital providers, and all other key stakeholders

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