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Retail Marketing Management

Retail Marketing Management

Dhruv Grewal

183,81 €
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Editorial:
Sage Publications
Año de edición:
2018
Materia
Ventas y marketing
ISBN:
9781526446848

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Sobre IBD

A leading Professor of Retail Marketing presents 5 new frames through which students and practitioners can understand and approach the evolving environment of retailing today: Entrepreneurial mindset, Excitement, Education, Experience, and Engagement.

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Otros libros del autor

  • Retail Marketing Management
    Dhruv Grewal
    A leading Professor of Retail Marketing presents 5 new frames through which students and practitioners can understand and approach the evolving environment of retailing today: Entrepreneurial mindset, Excitement, Education, Experience, and Engagement. ...
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