Produktmanagement klipp & klar

Produktmanagement klipp & klar

Rainer Erne

30,71 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2024
Materia
Ventas y marketing
ISBN:
9783658449773
30,71 €
IVA incluido
Disponible

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In diesem Buch erhalten akademisch und praktisch Interessierte einen konzentrierten und umfassenden Überblick über die wesentlichen Aufgabengebiete des Produktmanagements. Dieser Überblick ist mit zahlreichen Fall- und Praxisbeispielen versehen, damit abstrakte Begriffe und Konzepte anschaulich werden.Übungsaufgaben und Lösungsskizzen helfen den Lesern dabei, die Inhalte nochmals zu rekapitulieren und auf praktische Fälle anzuwenden.

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Otros libros del autor

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