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Principles of Marketing for a Digital Age (Third Edition)

Principles of Marketing for a Digital Age (Third Edition)

Tracy L. Tuten

242,91 €
IVA incluido
Disponible
Editorial:
Sage Publications
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9781036201098
242,91 €
IVA incluido
Disponible

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Sobre IBD

Unlock the essential concepts, theories, and frameworks for marketing in the digital age with this award-winning textbook, which explores the skills needed to thrive as an ethical, socially-conscious marketer in today’s ever-evolving digital landscape.

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