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Predictive Technology in Social Media

Predictive Technology in Social Media

 

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Editorial:
Taylor & Francis Ltd
Año de edición:
2022
Materia
Influencia de la ciencia y la tecnología sobre la sociedad
ISBN:
9781032103402

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  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
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  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
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Sobre IBD

Can the likes we give on Instagram and Facebook predict a purchase or foresee who will win the election? Yes, they can! Large digital platforms can target ads to hyper-segmented to influence audiences. It is the moment to think deeply about these technologies. As citizens, we must reflect on our digital future.

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