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Praxisratgeber Entrepreneurship

Praxisratgeber Entrepreneurship

Kevin Reuther / Yngve Dahle / Sophie Christine Kesy

47,34 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2022
Materia
Emprendimiento y emprendedores
ISBN:
9783658367107
47,34 €
IVA incluido
Disponible

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Sobre IBD

​Dieses Fachbuch ist für alle geschrieben, die ein Unternehmen gründen, verbessern oder weiterentwickeln wollen. Mit seinen theoretischen Grundlagen und klaren praktischen Empfehlungen ist das Buch unverzichtbar für Entrepreneure, Gründungsinteressierte, Unternehmensentwickler, Anbieter von Förderprogrammen, Banken und Investoren. Es eignet sich auch hervorragend als Teil des Lehrplans in jedem Entrepreneurship-Kurs.Basierend auf moderner Entrepreneurship-Theorie, eigenen empirischen Erkenntnissen sowie dem Feedback von über 25.000 Entrepreneuren haben die Autoren, unterstützt durch das professionelle Umfeld an der Norwegian University of Science and Technology und der Universität Leipzig, ein Vorgehensmodell entwickelt, welches den Aufbau und die kontinuierliche Verbesserung von Entrepreneurship-Projekten ermöglicht. Das Modell, genannt S-E-A-M (Systemic Entrepreneurship Activity Method), besteht aus sieben Schritten, die ausführlich beschrieben und anhand von praktischen Beispielen erläutert werden.Für den deutschen Markt wurde das Fachbuch aus dem Norwegischen übersetzt und von den Autoren aktualisiert und erweitert.Der InhaltDie Entrepreneurship-TheorieS-E-A-M - Die systemische Methode entrepreneurialer AktivitätenSinn und Zweck; RessourcenGeschäftsidee und -modellZiele und Aufgaben Forecast - Prognose der Geschäftsentwicklung

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