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Ordenando el caos

Ordenando el caos

Silvia Pellegrini

23,92 €
IVA incluido
Disponible
Editorial:
Ediciones UC
Año de edición:
2017
Materia
Estudios mediáticos
ISBN:
9789561417076
23,92 €
IVA incluido
Disponible

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Sobre IBD

Este libro busca mostrar cómo el trabajo profesional en el ámbito de las Comunicaciones puede optimizarse y sistematizarse gracias a las múltiples posibilidades que ofrece la tecnología, sin perder con ello la creatividad que esta actividad requiere. A partir de una perspectiva pluridisciplinaria, donde la Ingeniería y las Comunicaciones convergen, esta obra presenta una serie de modelamientos de los procesos en la industria de las Comunicaciones a través de los cuales identifica etapas, actores, variables de entorno e indicadores pertinentes a cada actividad, con el fin de apoyar tres propósitos principales en la disciplina: reflejar y proyectar la cultura, incorporar una visión estratégica de ideas y organizaciones, y garantizar una información transparente que sustente el sistema social. 10

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