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Native Advertising

Native Advertising

Lisa Lynch

42,67 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2021
Materia
Estudios mediáticos
ISBN:
9781032178691
42,67 €
IVA incluido
Disponible

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Sobre IBD

Native Advertising explores the rapid rise of native advertising in US and European news organizations, considering the consequences of this form of content for news producers, news audiences, and the quality of public discourse.

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