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Messung der Dienstleistungsqualität in komplexen Marktstrukturen

Messung der Dienstleistungsqualität in komplexen Marktstrukturen

Sven Pastowski

90,24 €
IVA incluido
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Editorial:
Springer Nature B.V.
Año de edición:
2004
Materia
Obras de teatro, textos teatrales
ISBN:
9783824481248
90,24 €
IVA incluido
Disponible

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Sobre IBD

Auf der Basis des Stakeholder-Ansatzes beleuchtet Sven Pastowski die ökonomischen Besonderheiten des Hochschulmarktes, die eine Modifikation bestehender betriebswirtschaftlicher Ansätze erfordern. Er beurteilt Eignung und Einsatz von Messverfahren für die Dienstleistungsqualität und leitet Anforderungen an das Qualitätsmanagement von Hochschulen und an Messverfahren für Hochschulleistungen ab.

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