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Message Mapping for Foodborne Outbreaks and Product Recalls

Message Mapping for Foodborne Outbreaks and Product Recalls

Message Mapping for Foodborne Outbreaks and Product Recalls

Rusty Cawley

29,80 €
IVA incluido
Consulta disponibilidad
Editorial:
Lulu Press
Año de edición:
2019
Materia
Empresa y gestión
ISBN:
9780578211602

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Sobre IBD

This is a handbook about creating and using message maps. The book is designed for companies that produce, transport, distribute, or serve food or food products. This guide offers a step-by-step process for developing and delivering effective risk messages to consumers and other stakeholders during outbreaks of foodborne illness that result in product recalls. It includes three case studies.To learn more, visit us online at MessageMaps.org.

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