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Marketing Strategy for Museums

Marketing Strategy for Museums

Christina Lister

268,13 €
IVA incluido
Consulta disponibilidad
Editorial:
Taylor & Francis Ltd
Año de edición:
2023
Materia
Ventas y marketing
ISBN:
9781032313177

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Sobre IBD

Marketing Strategy for Museums is a practical guide to developing and delivering marketing that supports museums’ missions and goals. Explaining how museums can be strategic and proactive in their approach, it also shows how to make effective decisions with limited resources.

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  • Marketing Strategy for Museums
    Christina Lister
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