Marketing Phrase Book

Marketing Phrase Book

Marketing Phrase Book

Gail Hamilton

36,86 €
IVA incluido
Disponible
Editorial:
Hamilton House
Año de edición:
2009
Materia
Ventas y marketing
ISBN:
9780968085394
36,86 €
IVA incluido
Disponible

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The Marketing Phrase Book is a comprehensive thesaurus of marketing phrases. This huge, one-stop resource is designed to help everyone with a product, service or idea to sell create dynamic promotional material quickly and easily. Thousands of positive, action-oriented phrases are organized by key word in easy-to-use bulleted lists with cross-referencing and rich alternative word choices. At 436 pages, the book is loaded with specialized bonus sections dealing with Telemarketing, the Internet and Technology, Contests and Sweepstakes, Saying Thank You, Power Words, Color Names, Envelope Teasers and much, much more. The book also acts as a giant idea bank designed to spark fresh new marketing concepts adaptable to all needs and media, including the Web. The priceless core vocabulary of selling is finally all in one place - at the fingertips of anyone who wants to make their profits grow.

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