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Marketing Fashion

Marketing Fashion

Karin M. Ekström

73,17 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2023
Materia
Empresa y gestión
ISBN:
9781032204802
73,17 €
IVA incluido
Disponible

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Sobre IBD

This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date.

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Otros libros del autor

  • Marketing Fashion
    Karin M. Ekström
    This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date. ...
  • Museum Marketization
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    This wide-ranging book explores the impact of marketisation on the creative industries. With critical perspectives from a variety of disciplines and global experts, numerous examples from international cultural institutions are employed to illuminate the topic. ...
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    Karin M. Ekström
    This wide-ranging book explores the impact of marketization on the creative industries. With critical perspectives from a variety of disciplines and global experts, numerous examples from international cultural institutions are employed to illuminate the topic.Culture and business have become increasingly intertwined, and cultural institutions need to be aware of their place in...
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  • Waste Management and Sustainable Consumption
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    The accelerated pace of global consumption over the past decades has meant that governments across the world are now faced with significant challenges in dealing with the dramatically increased volume of waste. While research on waste management has previously focused on finding technological solutions to the problem, this book uniquely examines the social and cultural views of...
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