Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Ventas y marketing > Markencontrolling
Markencontrolling

Markencontrolling

Stephan Braun

84,91 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2011
Materia
Ventas y marketing
ISBN:
9783834928498
84,91 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

Stephan Braun bestimmt Zielsetzung sowie Aufgaben eines Markencontrollings als Rationalitätssicherung der Markenführung und arbeitet Maßnahmen zur Unterstützung einer erfolgreichen Markenführung durch das Markencontrolling heraus.

Artículos relacionados

  • Websites That Work
    Paul J Scott
    Why do so many business owners pour time and money into their websites and get so little in return? Usually, it’s because they aren’t focusing on the right strategies. They waste resources chasing the wrong metrics, and don’t know how to turn views and other forms of engagement into sales. They know they need to find customers online to stay competitive, but aren’t sure how. Ge...
  • Exploring Markets
    Stefan Kühl
    Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment – one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not re...
    Disponible

    7,33 €

  • Inter-Organizational Trust for Business-To-Business E-Commerce
    Pauline Ratnasingam
    ...
  • Contemporary Research in E-Marketing, Volume 1
    Sandeep Krishnamurthy
    ...
  • The Experience Effect for Small Business
    Jim Joseph
    As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strat...
  • Marketing Campaign Development
    Mike Gospe
    This book is a practical, pragmatic 'how to' book designed for hi-tech marketing operations, regional, and corporate marketing leaders at every level. This unique book takes you step-by-step through the disciplined, yet practical, process of architecting truly integrated marketing communications plans that work. In it, you fill find a prescription for building a successful, rep...
    Disponible

    27,98 €

Otros libros del autor

  • Jerusalem
    Stephan Braun
    This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important ...
    Disponible

    21,69 €

  • Jerusalem
    Stephan Braun
    Jerusalem: Bilder aus dem Orient und Erläuterungen der heiligen Geschichte, written by Stephan Braun and published in 1866, offers a fascinating glimpse into the Holy Land through the eyes of a 19th-century observer. This book combines vivid descriptions of Jerusalem and the surrounding areas with explanations of biblical history, providing a rich tapestry of historical, religi...
    Disponible

    25,10 €

  • Erinnerungen eines badischen Ostfranken an Rom
    Stephan Braun
    In seinen 'Erinnerungen eines badischen Ostfranken an Rom' schildert Stephan Braun seine persönlichen Erlebnisse und Eindrücke während seines Aufenthalts in Rom. Seine Beobachtungen bieten Einblicke in das Rom jener Zeit. Die Lebendigkeit seiner Schilderungen macht dieses Werk zu einem wertvollen Zeitdokument und einer anregenden Lektüre für alle, die sich für die Geschichte ...
    Disponible

    21,01 €

  • Erinnerungen Eines Badischen Ostfranken An Rom (1861)
    Stephan Braun
    ''Erinnerungen Eines Badischen Ostfranken An Rom (1861)'' ist ein Buch von Stephan Braun, das seine Erinnerungen an seine Reise nach Rom in den 1860er Jahren beschreibt. Braun, ein Ostfranke aus Baden, beschreibt seine Eindr�����cke von der Stadt, ihren Sehensw�����rdigkeiten, ihrer Geschichte und ihren Bewohnern. Er beschreibt auch seine Begegnungen mit anderen Reisenden und E...
    Disponible

    29,08 €