Managing Technology from Laboratory to Marketplace

Managing Technology from Laboratory to Marketplace

Chris Erickson / Sanford L. Moskowitz

120,64 €
IVA incluido
Consulta disponibilidad
Editorial:
Springer Nature B.V.
Año de edición:
2024
Materia
Emprendimiento y emprendedores
ISBN:
9783031514203

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)

Managing Technology from Laboratory to Marketplace outlines the process of getting innovative research out of the laboratory and into the market, a path which is often fraught with challenges. Many research projects meet their end as they attempt to cross this so-called 'valley of death'--the period between the research phase of a project and the point when the new product or process emerging from that research becomes commercialized and enters the market. Firstly, this book aims to better understand how and why projects succeed in entering the market while others falter. Second, it uses these insights to guide researchers to optimize their chances of successfully making that transition, and finding their place in the market.  The book primarily uses case studies from the field of advanced materials, but can be used by any researcher making the transition from laboratory to marketplace. 

Artículos relacionados

  • The Shortest Distance Between You and Your New Product, 2nd Edition
    Katherine Radeka
    Do your products take too long to get to market? The Rapid Learning Cycles framework is an approach to product development that has helped hundreds of teams get their products to market faster.When you can get your product into customers' hands faster, you see your vision brought to life sooner. You can beat any competition to market with your best ideas. You can shorten th...
    Disponible

    18,92 €

  • Your Book is the Hook
    Karen Williams
    Writing a book is a great way for business owners to inspire and educate their clients, and leverage their knowledge and expertise.It will help you to get known for what you do, establish yourself as an authority, and get noticed by more people who need your help.In Your Book is the Hook, Karen takes you through her proven six-step process to plan, write, publish and market the...
    Disponible

    13,03 €

  • The New Startup
    David Pike
    Do you want to be your own boss? Are you working in a cubicle, counting down the hours until 5 o’clock (or later) when you can leave the office? Are you unemployed? This book is for you. Starting a business might seem like a complex maze, but there are steps and guidelines you should follow. Based on my personal experience of 10+ ventures, research on entrepreneurship, and conv...
    Disponible

    14,55 €

  • Modern Entrepreneurship and E-Business Innovations
    Süphan Nasır
    Technology has emerged as an important component in businesses and organizations by allowing for modern innovations through the internet and other information and communication technologies. Modern Entrepreneurship and E-Business Innovations provides advanced knowledge of e-entrepreneurship and innovation as well as emerging theories, applications and challenges. This book is a...
  • Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship
    Helen Lawton Smith / João JMFerreira / Luis M Farinha
    As businesses seek to compete on a global stage, they must be constantly aware of pressures from all levels: regional, local, and worldwide. The organizations that can best build advantages in diverse environments achieve the greatest success. The Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship explores the emergence of new ideas and...
  • Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace
    In an ever-expanding economic world, the need for new businesses with the ability to create and evolve simultaneously is paramount to ensure success. Hybrid business models are essential to foster growth and promote prosperity. Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace is a critical scholarly resource that examines the relationship be...