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Managing Quality Cultural Tourism

Managing Quality Cultural Tourism

Priscilla Boniface

270,96 €
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Editorial:
Taylor & Francis Ltd
Año de edición:
1995
Materia
Arqueología
ISBN:
9780415099851

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Sobre IBD

As cultural tourism increases the management of heritage sites becomes more complex. This book examines these crucial management issues from a marketing approach, to identify the needs of all concerned.

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