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Managing Diversity, Innovation, and Infrastructure in Digital Business

Managing Diversity, Innovation, and Infrastructure in Digital Business

Nilanjan Ray

196,47 €
IVA incluido
Disponible
Editorial:
IGI Global
Año de edición:
2018
Materia
Empresa y gestión
ISBN:
9781522587972
196,47 €
IVA incluido
Disponible

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Otros libros del autor

  • Managing Diversity, Innovation, and Infrastructure in Digital Business
    Nilanjan Ray
    In the digital age, consumers have morphed from passive receivers of marketing messages to active suppliers of information about product through various digital media, creating a need for businesses to effectively manage a more diverse and creative range of consumers. Managing Diversity, Innovation, and Infrastructure in Digital Business is a collection of innovative research o...
  • Business Infrastructure for Sustainability in Developing Economies
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    Economic growth is one of the primary goals for all countries. There are many factors that contribute to a healthy and stable economy, and studying these emerging methods and techniques can aid in creating sustainable economic growth. Business Infrastructure for Sustainability in Developing Economies is a comprehensive reference source filled with informative discussions on the...
  • Emerging Innovative Marketing Strategies in the Tourism Industry
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    The continuous growth and expansion of the travel sector has brought about a greater need to understand and improve its various promotional tactics. Effectively employing these methods will benefit all manner of travel destinations and attract a larger number of tourists to these locations. Emerging Innovative Marketing Strategies in the Tourism Industry is an authoritative tit...