Burkhard Schwenker / Klaus Spremann
Librería Samer Atenea
Librería Aciertas (Toledo)
Kálamo Books
Librería Perelló (Valencia)
Librería Elías (Asturias)
Donde los libros
Librería Kolima (Madrid)
Librería Proteo (Málaga)
Basic Principles.- Market or Firm?.- Resources.- Transfer Pricing.- Think Strategically.- Think Financially.- The Four Seasons Of Business.- Establish the Basics and Choose a Position.- Develop and Build.- Grow.- Earn.- The Four Seasons of Business - An Afterword.- The Art of Balance - A Closing Remark.- The Tug of War.- Management Between Strategy and Finance.