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Magazine Production

Magazine Production

Jason Whittaker

315,62 €
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Editorial:
Taylor & Francis Ltd
Año de edición:
2016
Materia
Estudios mediáticos
ISBN:
9781138122147

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Sobre IBD

Magazine Production is a guide to the practical processes of taking a magazine from initial idea to final print and digital editions, and is aimed at those who wish to produce a title as part of their studies or for distribution on a small scale. It gives readers an overview of the essential elements to take into consideration when creating a magazine, including legal issues, the relation between editorial and design, and preparation for print or digital distribution.Magazine Production will explain the business of magazines in the UK, Europe and North America, and the roles of marketing, publishing and advertising in establishing a successful title. With information on professional bodies such as the Periodical Publishers Association, this book will provide readers with a clear understanding of what is needed to succeed in a career in magazines.

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