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LIVING THE CORPORATE PURPOSE

LIVING THE CORPORATE PURPOSE

CHONG MARK / Flocy Joseph / Mark Chong / MARK CHONG & FLOCY JOSEPH

69,65 €
IVA incluido
Consulta disponibilidad
Editorial:
World Scientific Publishing Co Pte Ltd
Año de edición:
2021
Materia
Empresa y gestión
ISBN:
9789811221217

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
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Sobre IBD

Corporate purpose has become a global phenomenon in recent years. Increasingly, businesses are expected to 'produce profitable solutions to the problems of people and planet, and not to profit from producing problems for people or planet' (World Economic Forum). However, the literature on how companies can build purpose into their corporate DNA is still very nascent.This book, first of its kind, focuses on how companies in Asia are building purpose into their journey. It contains case studies of companies and their current journey to become more purpose driven, why they do it, and how they did it.

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