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Impatto delle promozioni commerciali sulle prestazioni dell’industria automobilistica

Impatto delle promozioni commerciali sulle prestazioni dell’industria automobilistica

Benjamin Osei / Isaac Tandoh

58,82 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9786209335280
58,82 €
IVA incluido
Disponible

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Sobre IBD

A causa dell’ambiente commerciale altamente competitivo, le istituzioni di tutto il mondo hanno adottato strategie di marketing molto aggressive e innovative. Una delle strategie adottate dai marketer per conquistare nuovi potenziali clienti e aumentare il fatturato è la promozione commerciale. Questo libro ha lo scopo di esaminare le iniziative di promozione commerciale adottate dalle aziende automobilistiche ghanesi per rimanere competitive e conquistare nuovi clienti. I lettori troveranno questo libro innovativo e ricco di spunti interessanti, che aiuterà le aziende a rivalutare le loro strategie promozionali per aumentare la loro quota di mercato. Questo libro ha anche arricchito la letteratura in materia di promozioni commerciali.

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