Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Ventas y marketing > Il marketing nell’era digitale
Il marketing nell’era digitale

Il marketing nell’era digitale

Joanes Kyongo / Rosslynne Ondondo

53,10 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Ventas y marketing
ISBN:
9786207671359
53,10 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

Il panorama digitale è cambiato in modo significativo nel corso del tempo. La disciplina del marketing è stata influenzata dall’attuale scenario tecnologico, che ha imposto ai marketer di cambiare rotta per fornire un valore significativo alle loro aziende. Questo libro descrive in dettaglio il cambiamento nello spazio digitale per quanto riguarda il marketing e ciò che i marketer possono fare per prosperare nei loro sforzi per continuare a raggiungere i clienti. Il libro esamina le teorie specifiche del marketing e le allinea all’attuale spazio digitale, consentendo di includere una visione accademica sull’evoluzione del marketing nell’era digitale. Il libro approfondirà ulteriormente i temi emergenti, consentendo al contempo di capire come gli esperti di marketing possano navigare tra gli attuali progressi tecnologici per continuare a fornire un ritorno sugli investimenti alle loro aziende.

Artículos relacionados

  • Websites That Work
    Paul J Scott
    Why do so many business owners pour time and money into their websites and get so little in return? Usually, it’s because they aren’t focusing on the right strategies. They waste resources chasing the wrong metrics, and don’t know how to turn views and other forms of engagement into sales. They know they need to find customers online to stay competitive, but aren’t sure how. Ge...
  • Exploring Markets
    Stefan Kühl
    Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment – one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not re...
    Disponible

    7,33 €

  • Inter-Organizational Trust for Business-To-Business E-Commerce
    Pauline Ratnasingam
    ...
  • Contemporary Research in E-Marketing, Volume 1
    Sandeep Krishnamurthy
    ...
  • The Experience Effect for Small Business
    Jim Joseph
    As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strat...
  • Marketing Campaign Development
    Mike Gospe
    This book is a practical, pragmatic 'how to' book designed for hi-tech marketing operations, regional, and corporate marketing leaders at every level. This unique book takes you step-by-step through the disciplined, yet practical, process of architecting truly integrated marketing communications plans that work. In it, you fill find a prescription for building a successful, rep...
    Disponible

    27,98 €

Otros libros del autor

  • Le marketing à l’ère numérique
    Joanes Kyongo / Rosslynne Ondondo
    Le paysage numérique s’est considérablement modifié au fil du temps. La discipline du marketing a été influencée par le scénario technologique actuel, obligeant les spécialistes du marketing à pivoter afin d’apporter une valeur significative à leurs entreprises. Ce livre détaille l’évolution de l’espace numérique en ce qui concerne le marketing et ce que les spécialistes du mar...
    Disponible

    53,10 €

  • Marketing na era digital
    Joanes Kyongo / Rosslynne Ondondo
    O panorama digital sofreu alterações significativas ao longo do tempo. A disciplina do marketing foi influenciada pelo atual cenário tecnológico, exigindo que os profissionais de marketing se orientem para fornecer um valor significativo às suas empresas. Este livro detalha a mudança no espaço digital no que diz respeito ao marketing e o que os profissionais de marketing podem ...
    Disponible

    53,10 €

  • Marketing im digitalen Zeitalter
    Joanes Kyongo / Rosslynne Ondondo
    Die digitale Landschaft hat sich im Laufe der Zeit erheblich gewandelt. Die Marketing-Disziplin wurde durch das aktuelle Technologie-Szenario beeinflusst, so dass Marketingspezialisten sich neu orientieren müssen, um ihren Unternehmen einen erheblichen Mehrwert zu bieten. In diesem Buch werden die Veränderungen im digitalen Raum in Bezug auf das Marketing detailliert beschriebe...
    Disponible

    53,16 €