IA PARA EMPRENDEDORES

IA PARA EMPRENDEDORES

Diana Espinoza Alcívar / Mario Haro Salazar

115,69 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
ISBN:
9786630395082
115,69 €
IVA incluido
Disponible

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Sobre IBD

IA para emprendedores: del prompt al negocio es una guía práctica para integrar la inteligencia artificial en la gestión empresarial con criterio, datos y control. El libro explica cómo identificar procesos donde la IA puede aportar valor, construir prompts eficaces, investigar mercados, comprender clientes, diseñar propuestas de valor, crear contenido, fortalecer ventas, mejorar la atención, automatizar tareas y analizar información financiera. A través de casos empresariales, ejemplos aplicados, prompts reutilizables, matrices, laboratorios y herramientas de implementación, el lector aprende a pasar de la experimentación a procesos medibles. La obra incorpora el contexto ecuatoriano, aborda privacidad, seguridad y gobernanza, y propone un plan de 30 días para adoptar IA de forma progresiva. Su enfoque parte de una idea central: la IA acelera el trabajo, pero la decisión y la responsabilidad siguen siendo humanas.

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