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Historicising Transmedia Storytelling

Historicising Transmedia Storytelling

Matthew Freeman

301,97 €
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Editorial:
Taylor & Francis Ltd
Año de edición:
2016
Materia
Estudios literarios: ficción, novelistas y prosistas
ISBN:
9781138217690

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Sobre IBD

Through studies of the storyworlds constructed for The Wizard of Oz, Tarzan, and Superman, the book reveals how new developments in advertising, licensing, and governmental policy across the twentieth century enabled historical systems of transmedia storytelling to emerge.

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