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Governança Algorítmica e Soberania do Consumidor

Governança Algorítmica e Soberania do Consumidor

A. Saravanan / M. P. Sharath Kumar

114,47 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
Materia
Empresa y gestión
ISBN:
9786630072808
114,47 €
IVA incluido
Disponible

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Sobre IBD

Governança Algorítmica e Soberania do Consumidor investiga a forma como as plataformas digitais actuam como Arquitectos Algorítmicos, utilizando a análise preditiva e a arquitetura de escolha para moldar o comportamento do consumidor. Embora estas inovações aumentem a eficiência, introduzem preocupações críticas relativamente à erosão da autonomia individual através de 'padrões obscuros', preconceitos algorítmicos e a formação de bolhas de filtragem. Ao integrar as finanças comportamentais e a economia do bem-estar, este volume analisa temas como o fosso digital, a dinâmica laboral da economia informal e a ética da vigilância de dados. Em última análise, oferece um quadro abrangente para proteger a autodeterminação económica e promover uma governação transparente num mercado global cada vez mais automatizado.

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