Inicio > Medicina > Enfermería y servicios auxiliares > Farmacia/prescripción/dispensación > Globalisierungsstrategien - Der Weg von Novartis
Globalisierungsstrategien - Der Weg von Novartis

Globalisierungsstrategien - Der Weg von Novartis

Christian Zeller

94,98 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2012
Materia
Farmacia/prescripción/dispensación
ISBN:
9783642625787
94,98 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Kálamo Books
  • Librería Elías (Asturias)
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

Was bedeutet Globalisierung? Am Beispiel der größten Pharmakonzerne - der Firma Novartis und ihrer Vorgänger Ciba-Geigy und Sandoz - entschlüsselt der Autor das Phänomen der Globalisierung.- Die ökonomisch-räumliche Logik hinter den Umstrukturierungsprozessen großer Pharma-Unternehmen- Praxisbezogene Analyse der Expansion von der Exportorientierung über die Multi-Nationalisierung bis hin zur globalen Integration von F&E und Produktion- Fundierte Dokumentation mit Tabellen, Karten, Stichwortregister, Personen- und ProduktnamenDer Weg von Novartis ist das eindrucksvolle Beispiel einer erfolgreichen Globalisierungsstrategie. Die Erkenntnisse bieten allen, die an der pharmazeutischen Industrie interessiert sind, praktische Orientierungshilfen.

Artículos relacionados

  • HPLC Basics
    Rajashekar Vadlakonda / Sarangi Ramesh / Upender Rao Eslawath
    This book describes the powerful analytical technique, i.e., HPLC, used to separate, identify, and quantify components in a mixture. This book is helpful for various fields, including pharmaceuticals, biochemistry, environmental analysis, food and beverage testing, and forensics. This book discusses the types of HPLC apparatus, their use, components, standard operating procedur...
    Disponible

    14,52 €

  • Leading Without Heart
    DaOnda Combs-Payne
    I chose pharmacy for its unique position in the healthcare arena for its ability to transcend and break through barriers to patient care. I watch as the profession continues to spiral downward with the claims of a pharmacist shortage.A program called the Pharmacy Workplace and Well-Being Report allows pharmacy employees to submit both positive and negative experiences with hope...
  • The Beauty of Witchcraft, Vol. II
    Lord Ph.D. Beauchamp
    The perception and treatment of witches varied throughout different regions and time periods, most of those accused and persecuted as witches were women, and their practices often revolved around folk medicine and healing. During the Middle Ages, the belief in witchcraft was widespread across Europe. The Church played a significant role in shaping the perception of witches, vie...
    Disponible

    9,31 €

  • Phresh Pharmacy
    Meyada Widaatalla
    Retail pharmacists today are facing pressure to perform more clinical duties in an environment that is business-driven. The only changes that seem to be happening are the addition of clinical services that pharmacists can perform within their scope of practice. These services, including immunizations, medication reviews and prescribing for minor ailments, can greatly benefit pa...
  • Converging Pharmacy Science and Engineering in Computational Drug Discovery
    The world of pharmaceutical research is moving at lightning speed, and the age-old approach to drug discovery faces many challenges. It’s a fascinating time to be on the cutting edge of medical innovation, but it’s certainly not without its obstacles. The process of developing new drugs is often time-consuming, expensive, and fraught with uncertainty. Researchers are constantly...
  • Converging Pharmacy Science and Engineering in Computational Drug Discovery
    The world of pharmaceutical research is moving at lightning speed, and the age-old approach to drug discovery faces many challenges. It’s a fascinating time to be on the cutting edge of medical innovation, but it’s certainly not without its obstacles. The process of developing new drugs is often time-consuming, expensive, and fraught with uncertainty. Researchers are constantly...
    Disponible

    430,58 €

Otros libros del autor

  • Globalisierungsstrategien - Der Weg von Novartis
    Christian Zeller
    Was bedeutet Globalisierung? Am Beispiel der größten Pharmakonzerne - der Firma Novartis und ihrer Vorgänger Ciba-Geigy und Sandoz - entschlüsselt der Autor das Phänomen der Globalisierung.- Die ökonomisch-räumliche Logik hinter den Umstrukturierungsprozessen großer Pharma-Unternehmen- Praxisbezogene Analyse der Expansion von der Exportorientierung üb...